About NOVO DR
Innovating Portable Digital Radiography Since 2014
Founded in 2014 by Lior Pick, Adar Yiron, and Alex Weizman, NOVO DR has established itself as a market leader in the Portable X-ray Systems industry. We serve EOD, Special Forces, and NDT professionals worldwide. Our expertise lies in designing and engineering cutting-edge radiography solutions that meet the evolving demands of operational users across diverse scenarios.
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With offices in Israel and the United States, NOVO DR develops its products in-house, ensuring the highest quality standards, durability, and intuitive usability. Our commitment to precision and reliability translates into industry-leading image quality, ruggedness, and operational efficiency, empowering professionals in high-stakes environments.
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Today, NOVO DR serves customers in dozens of countries worldwide, providing advanced Portable Digital Radiography solutions to the defense, security, and industrial sectors. We are continuously expanding our reach and improving our solutions to meet the needs of professionals across various industries.
Our Leadership Team
Lior Pick
CEO & Co-founder
34+ years of expertise in Portable Digital Radiography
Yossi David
VP of Operations
17+ years of expertise in Portable Digital Radiography
Adar Yiron
COO & Co-founder
23+ years of expertise in Portable Digital Radiography
Ari Diamond
VP of Sales
30+ years of expertise in Portable Digital Radiography
Alex Weizman
Senior Software Architect & Co-founder
26+ years of expertise in Portable Digital Radiography
Ilan Herzberger
VP of Marketing
10+ years of expertise in Portable Digital Radiography
Why NOVO DR?
At NOVO DR, we believe in precision, reliability, and user-centric innovation. Our solutions are built with direct input from operational users, ensuring that every system we design meets the highest industry standards. Our technology delivers unmatched performance in the most demanding environments, from defense and security applications to industrial NDT inspections.
Join us in redefining Portable Digital Radiography - where excellence meets innovation.